# Selling With Lexir Selling with Lexir means having one connected commercial structure through which brands can sell in multiple ways. Rather than relying on one fixed route to sale, brands can use Lexir to sell through different channels, to different client types, across different markets, and through different duty setups depending on how they want to operate.
### Sales channels Lexir can support multiple sales channels within the same selling structure. That can include: * Lexir’s own online B2B shop * Lexir’s own online B2C shop * D2C through a brand’s own shop integrated with Lexir * marketplace order routes Lexir can integrate an existing brand shop or create a shop where needed. ### Client types Selling with Lexir is designed to support more than one buyer type. Brands can sell to: * on-trade / hospitality * off-trade / retail * wholesalers * distributors * private consumers ### Market and duty flexibility Selling with Lexir can be structured in different ways depending on the market and the sales model. That can include: * selling within the same market * exporting into other markets * selling duty paid * selling under bond * handling different order sizes and formats This allows brands to match the selling structure to the customer, the market, and the commercial route being used. ### Selling across markets Lexir can support different ways of reaching markets beyond a single local route. That can include: * building local market coverage across different client types * selling into distributors in other markets using Lexir as a hub * selling D2C across multiple markets through Lexir sales routes This gives brands more than one way to enter, serve, and grow markets through the same connected structure. ### Sales tools and visibility Selling with Lexir is also supported by the tools and visibility around the route to sale. That can include: * sales resources and tools * flexible order input * sales data and analysis * dashboard visibility into performance That means selling with Lexir is not only about access to channels. It also includes the tools and insight needed to operate those channels more effectively. ### Selling with Lexir Selling with Lexir means having one connected structure through which brands can sell across channels, client types, markets, and duty setups with greater flexibility and control. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.lexir.com/how-lexir-works/selling-with-lexir.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.