Selling With Lexir

See how alcohol brands sell with Lexir across D2C, B2C, and B2B channels, buyer types and markets.

Selling with Lexir means having one connected commercial structure through which brands can sell in multiple ways.

Rather than relying on one fixed route to sale, brands can use Lexir to sell through different channels, to different client types, across different markets, and through different duty setups depending on how they want to operate.

Sales channels

Lexir can support multiple sales channels within the same selling structure.

That can include:

Lexir’s own online B2B shop
Lexir’s own online B2C shop
D2C through a brand’s own shop integrated with Lexir
marketplace order routes

Lexir can integrate an existing brand shop or create a shop where needed.

Client types

Selling with Lexir is designed to support more than one buyer type.

Brands can sell to:

on-trade / hospitality
off-trade / retail
wholesalers
distributors
private consumers

Market and duty flexibility

Selling with Lexir can be structured in different ways depending on the market and the sales model.

That can include:

selling within the same market
exporting into other markets
selling duty paid
selling under bond
handling different order sizes and formats

This allows brands to match the selling structure to the customer, the market, and the commercial route being used.

Selling across markets

Lexir can support different ways of reaching markets beyond a single local route.

That can include:

building local market coverage across different client types
selling into distributors in other markets using Lexir as a hub
selling D2C across multiple markets through Lexir sales routes

This gives brands more than one way to enter, serve, and grow markets through the same connected structure.

Sales tools and visibility

Selling with Lexir is also supported by the tools and visibility around the route to sale.

That can include:

sales resources and tools
flexible order input
sales data and analysis
dashboard visibility into performance

That means selling with Lexir is not only about access to channels. It also includes the tools and insight needed to operate those channels more effectively.